Love’s loyalty program ranked one of America’s best

My Love Rewards scores highest among all industries

OKLAHOMA CITY, March 2, 2021 - Love's Travel Stops' loyalty program was named one of Newsweek Magazine's best loyalty programs in America. More than 4,000 U.S. customers participated in the survey, further establishing My Love Rewards as the industry's leading program.

"My Love Rewards allows us to give back to our most loyal customers - professional truck drivers," said Francie Koop, senior manager of customer and brand strategy for Love's. "Love's will continue to listen to customers' feedback to make sure My Love Rewards is the best loyalty program on the highway when helping to get customers back on the road quickly, safely and at the best value."

My Love Rewards placed 13th out of 241 loyalty programs in the country and is the highest-scoring travel stop program on the list. Rankings were based on ease and enjoyment, benefits, satisfaction, customer support, trust and recommendation. For the complete list of ranked programs, visit

Love's employee handed professional driver his My Love Rewards card

My Love Rewards allows professional drivers to earn and spend points on food, drinks, merchandise and services at Speedco and Love's Truck Care and more. It also allows customers to earn free drinks and showers, access contactless receipts, access additional deals and pay for commercial fuel through the Love's Connect app. For more information or to enroll, visit

Love's also offers professional drivers and four-wheel motorists the best food and drink values on the highway through Mobile Deals on the Love's Connect app. Learn more about Love's Connect here.

About Love's Travel Stops & Country Stores

Love's Travel Stops & Country Stores is the nation's leading travel stop network with more than 550 locations in 41 states. Founded in 1964 and headquartered in Oklahoma City, the company remains family-owned and operated and employs more than 29,000 people. Love's provides professional truck drivers and motorists with 24-hour access to clean and safe places to purchase gasoline, diesel fuel, fresh coffee, restaurant offerings and more. Love's has over 400 truck service centers, which include Speedco and Love's Truck Care locations. Love's and Speedco combined is the largest oil change, preventive maintenance and total truck care nationwide network. Love's is committed to providing customers with "Clean Places, Friendly Faces" at every stop. To learn more, visit